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Improve Your Business with 3-2-1.

3 Approaches to Acquire Social Proof

2 Ways to Optimize Your Cart Abandonment Email

1 Marketing Campaign to Get in Motion

Had a fun weekend hosting an al fresco dinner party where a trophy was awarded to the "Best Ribs". You weren't a real winner, however, unless you wore the meat sweats proudly! 🥵🍖🍖

Three Approaches to Acquire Social Proof

Social proof is the influence that others' actions, opinions, or endorsements have on our behavior. It builds trust and credibility, making potential customers more likely to choose your product or service. It is a required step in digital marketing to enhance your brand's reputation and drive conversions. Here are 3 ways to provide social proof...

#1 Testimonials

The obvious is testimonials which showcase genuine experiences and endorsements from satisfied customers.

👉Asking for feedback on every transaction should be a part of your marketing plan when creating any product.

#2 Reviews

Reviews are created on third-party platforms and offer a range of opinions, including both positive and negative feedback, providing a more comprehensive view of customer experiences.

👉Encourage customers to leave reviews on sites like Google, Yelp or Trustpilot.

#3 Social Media Proof

👉Display your social media follower counts to demonstrate your brand’s popularity.

👉Highlight high engagement rates, such as likes, shares, and comments on your posts.

👉Share and celebrate mentions or shoutouts.

New to Kajabi or are you a founding member of the platform?

The Kajabi Mastery Program will help you make the most of the money you're spending each month on this robust marketing storefront tool. 

Mastery begins with mapping your customer's journey to visualize the ideal desired path, followed by 1:1 Zoom sessions that detail how to use Kajabi's features to maximize revenue opportunities.

Transform your business by choosing from 12 or more Zoom sessions, each tailored to your level of understanding of the platform.

12-session Kajabi Mastery Program >>

Two Ways to Optimize Your Cart Abandonment Email

#1 Friendly Reminder

Did you know that you can customize the ONE cart abandonment email that goes out from Kajabi? Do you know where the toggle button is located on each offer to optionally turn it on?

Here are some ideas on how to customize that email...

#2 Incentive Offer

"We noticed you were so close to making a purchase but left something in your cart. To help you complete your order, here’s an exclusive 10% discount just for you!

Use code: SAVE10 at checkout.

Here’s what’s in your cart:

• [offer]

Don’t miss out on your favorite items! Click below to complete your purchase and save."

BONUS: #3 Technical Difficulties

"We noticed you had items in your cart but didn't complete your purchase. If you encountered any technical difficulties or issues during checkout, we're here to help!

Sometimes, these things happen, and we want to ensure you have a smooth and enjoyable shopping experience with us. Here are a few steps you can try to resolve the issue:

1. Clear Your Browser Cache: This can help if the page isn't loading correctly.
2. Try a Different Browser: Sometimes, switching browsers can solve the problem.
3. Check Your Internet Connection: Ensure you have a stable connection while checking out.

If you've tried these steps and still can't complete your purchase, please reply to this email or contact our customer support team at [Support Email/Phone Number]. We're here to assist you."

One Marketing Campaign to Get in Motion

#1 Why Didn't You Buy Survey

Creating a "Why You Didn't Buy" survey can gather valuable insight into the reasons why sales weren't what you expected from the latest launch.

The survey may help identify specific barriers or concerns that may not be immediately obvious such as pricing issues, unclear product information, or technical difficulties during the checkout process.

Is a survey currently part of your post-launch strategy?

Further Reading and How-to:

10 Genius Prompts for the New GPT-4o

2024 Kajabi SEO for Beginners

Step-by-Step: Designing an Online Program as a Coach or Consultant

How to Escape the Income Limitation of 1:1 Coaching

Kajabi 2024: More Than a Course Platform!

Entrepreneurship: What could cause a Failed Launch?

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Master the Kajabi Platform

What I'm Still Reading, Absorbing & Implementing...

How to Get Strangers to Want to Buy Your Stuff (Alex Hormozi)

Totally unrelated to business, but I'm loving The Siete Table which is a grain-free tortilla company here in Austin. This is their cookbook (I read cookbooks like novels).

Look for me again next Tuesday. Best wishes and much success to you,

Virginia Stockwell, Kajabi Tutor

Learn why Kajabi is is as revolutionary as realizing you can skip ads on streaming services. 

Work With Virginia

Disclaimer: I am not an employee or representative of Kajabi, LLC. I am an independent Kajabi Partner and I receive referral payments from Kajabi in this role. All opinions expressed herein are my own and are not official statements of Kajabi or any party affiliated with Kajabi.

👉Really, I'm just a huge fan of Kajabi! Just check out everything it can do!

Why use Kajabi for your Coaching or Consulting Business >>

The First Steps to Starting a Successful Online Coaching or Consulting Business

It’s time to share your expertise through group coaching, a membership and/or an online course. Step-by-step, this manual will guide you.

Part 1: FAQ: How much will I make? How long until success? And more...

Part 2: Step-by-Step Build a Brand

Part 3: Step-by-Step Designing a Marketing Plan

Part 4: What is Kajabi? 

Download Now >>