Kajabi Automated Sales Funnel 101

Without an automated sales funnel as a part of your business, you're likely doing 10x the work actively.

The customer journey goes from being aware of a product or service to making a purchase.

Picture it as an inverted pyramid, where the top is wide, representing a large pool of potential leads, and the bottom is narrow, signifying the smaller number of leads that actually convert into customers (around 1-3% of your email list).

At the top of the funnel is the awareness stage. This is where you'll attract attention and generate interest over social media and a content strategy.

Once awareness is established, leads move down the funnel to the consideration stage, where they evaluate their options and weigh the benefits of different solutions.

Next comes the decision stage, where leads are ready to make a purchase and are comparing specific products or services. At this point, email marketing allows you to share compelling reasons for the lead to choose your offering over a competitor.

Throughout the entire funnel, you'll be nurturing leads with relevant content, addressing their concerns, and guiding them towards making a purchase.

By understanding and optimizing each stage of the funnel, you will (on auto-pilot) effectively turn prospects into loyal customers.

Have you checked out the Kajabi Sales Funnel Library, click here >>