You have $1M trapped inside your head...

Everyone is an expert at something.

Step #1 Dial in what that niche is, who it is that wants to learn from you, and finally what platforms to reach them.

Step #2 Design a marketing strategy to reach that target audience and find out what they want and how they want it.

Step #3 Build a course, group coaching, or mentorship program based on what your audience is telling you they want.

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Kajabi Email Sales Sequence "Template"

You already know you need an email sequence when presenting a new offer, but what to include in it? Here is a simplified version of what's required. Be sure to personalize the emails, keep them concise, and have a clear call-to-action in each message.

#1 Announce offer and deadline

Briefly introduce the product/service/campaign and its main benefits
Highlight its unique value proposition and how it addresses your audience's pain points

#2 Social proof

Share testimonials, reviews, case studies, or user-generated content related to the product/service/campaign
Demonstrating positive experiences from real customers will increase trust and credibility

#3 Recap offer (long-form email)

Focus on the key features and benefits of the product/service/campaign.
Explain how it can make your subscribers' lives easier, better, or more enjoyable.

#4 video + bonus – video from phone

Include visuals or videos to showcase the offering
Introduce a bonus if they buy now rather than later

#5 FAQ

Address common questions or objections that potential customers might have
Provide reassuring answers and overcome any barriers to purchase

#6 72-hours left + benefits

Create urgency by introducing a limited-time offer or early-bird discount
Encourage subscribers to take action now to benefit from the special deal

#7 48 hours left (video from phone)

As the launch date approaches its end, send a reminder of the limited-time offer
Emphasize the benefits and encourage subscribers to take action

#8 24 hours left – no bonus or price increase

Final urgency push by limited the bonus to this day only

#9 last day

Focus on the key features and benefits of the program
Explain how it can make your subscribers' lives easier, better, or more enjoyable

#10 last call

Send a final reminder of the limited-time offer
Emphasize the benefits one last time and encourage subscribers to take action

Over time, you can improve this sequence by testing different subject lines, content formats, and send times to optimize engagement and conversion rates.

Ready to transform your brand into an unforgettable authority that attracts your ideal clients?

To make this happen, your audience needs to instantly understand who you are and how you can help them. That's the power of compelling messaging. When your messaging is dialed in, potential clients see exactly why you're the perfect fit for their needs.

Inside this guide, you’ll find practical exercises to amplify your brand’s unique strengths, clarify your message, and turn curiosity into committed clients.

Intro to Digital Marketing

One Step a Day.

Knowing your skills and expertise is one thing, but attracting, engaging, and converting clients is a different ballgame.

You need to understand how to package your services, communicate your unique value, and build trust so clients feel confident that you can help them achieve their goals.

It's not just about offering a service. It's about learning how to market, sell, and consistently grow your client base to build a sustainable business that supports your goals.

Learn More >>